Tuesday, 1st December 2020
Driving Strategy as a Finance Leader:
How to guide & manage your company strategy as the FD
The role of Finance Director and CFO is changing. There’s a recognition of the unique, data-led insight a Finance Leader can bring to strategic planning and formation of a company strategy. Much has been written about the importance of becoming this heralded figure within a company, but not enough has been said about how to practically do it.
In this webinar we’ll show you exactly what you need to do to meet your potential as a strategic leader, and outline best practice for leading strategy formation and managing execution.
You will learn:
- About the increasing trend for FDs and CFOs to drive company strategy
- Best practice, practical ways to run strategy planning
- The best tools and techniques to use
- Exactly what a CEO needs from a Strategic CFO
Rachel Bridge, Editor at Growing Business Intelligence
Rachel Bridge is the former Enterprise Editor of The Sunday Times and the author of eight hugely popular books about entrepreneurs and personal development.
These include: How to Start a Business without any Money, How to Work for Yourself, Ambition, How I Made It, Already Brilliant and How to Make a Million before Lunch.
Rachel has always been fascinated by entrepreneurs, inspired by their energy, optimism and enthusiasm, their determination to create their own path through life and their extraordinary ability to create something amazing from nothing but a good idea. She is passionate about supporting and championing them throughout their business journey from start up to scale up and beyond.
Rachel has taken two solo shows about entrepreneurs to the Edinburgh Fringe Festival, is a professional public speaker and has an MA degree in Economics from Cambridge University.
Tom Ricca-McCarthy, Co-Founder at Lucidity
Tom Ricca-McCarthy is an experienced CEO and President of multiple software businesses, operating globally with many millions in revenue. Tom has achieved recognition in The Times SME Fastrack for International Growth and 4 years in the Times Top 100 SMEs. He is a non-executive at a number of businesses and a Mentor at a growth fund advising early stage technology businesses. Tom has led the turnaround and growth of other technology businesses, some to exit. He is a published author at Oxford University Press and holds a BEng in Electronic Engineering from Warwick.
René Moolenaar, CFO at Crunch René
Moolenaar is a highly experienced CFO, board advisor and prominent academic in the field of marketing and strategy. René is the Chief Financial Officer at Crunch, an online accountancy software and service provider. Alongside that role, René is Senior Lecturer in Marketing and Strategy at the University of Sussex Business School and holds a number of Board positions. His experience ranges from engineering and manufacturing, media, professional services, education and property.